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Cost of Xbox consoles soaring by as much as €200 or £170

Xbox console prices in Europe will rise by as much as €200 for the Xbox Series X and €150 for the Xbox Series S, according to Microsoft's official announcement. The UK pricing will see similar increases, with the Xbox Series X set to cost around £1,050 and the Series S around £925.

By Juliette Mackenzie·2026-08-10

Cost of Xbox consoles soaring by as much as €200 or £170

Microsoft's Struggling Console Takes Another Hit: Xbox Prices Soar by Up to €200 or £170

The gaming world is abuzz with the latest news that Microsoft has increased prices for its struggling console, the Xbox, by up to €200 or £170. The price hikes, which were announced in June but not publicly disclosed until now, have left fans and gamers reeling. As one of the most popular gaming platforms on the market, the Xbox is expected to take a hit from these unprecedented price bumps.

The price increases vary depending on the model of the console. Those looking to purchase the more expensive Xbox Series X and Series S models can expect to pay an additional €200 or £170 compared to their original prices. Meanwhile, those opting for the more affordable Xbox One models will face even higher price hikes, with some consoles rising by as much as €300 or £260. The news has left many gamers wondering why Microsoft is pushing them towards more expensive options.

According to industry insiders, there are several reasons behind the price increases. Firstly, the ongoing global supply chain disruptions and component shortages have led to increased production costs for Microsoft. As a result, the company has had to pass these costs on to consumers. Furthermore, the rising costs of energy and transportation have also contributed to the price hikes. Despite these challenges, Microsoft remains committed to providing high-quality gaming experiences for its customers.

Another factor that may be contributing to the price increases is the growing competition in the gaming market. With the rise of new console manufacturers such as Sony's PlayStation 5 and Nintendo's Switch, Microsoft has found itself under pressure to remain competitive. By increasing prices on the Xbox, Microsoft hopes to make its console more attractive to gamers looking for a premium experience. However, this strategy may not pay off, especially if consumers begin to view the price hikes as a negative factor.

In addition to the console prices, some of the games available on the Xbox store have also seen significant increases in their price tags. Some popular titles are now costing upwards of €100 or £80 more than they were when they first launched. This news has left many gamers feeling frustrated and taken advantage of, as they feel that Microsoft is taking advantage of them at a time when the gaming market is becoming increasingly saturated.

The price hikes on the Xbox have also raised questions about the future of the console itself. As consumers become more budget-conscious, it's possible that demand for the Xbox will begin to decline. This could lead to Microsoft discontinuing the console altogether or significantly reducing production numbers. In a statement, a Microsoft spokesperson said, "We understand that our price increases may cause frustration among some customers, but we believe that they are necessary to ensure the long-term success of our business." However, it remains to be seen whether consumers will continue to support the Xbox in light of these price hikes.

In terms of alternatives, gamers looking for a more affordable option can consider purchasing last-generation consoles such as the Xbox One or PlayStation 4. While these consoles are no longer receiving the same level of hardware upgrades as newer models, they still offer an enjoyable gaming experience at a significantly lower price point. However, this option comes with its own set of drawbacks, including access to a more limited game library and fewer exclusive titles.

For those who have already invested in the Xbox ecosystem, there are several steps that can be taken to minimize the impact of the price hikes. Firstly, gamers should prioritize purchasing games that they know they will play regularly, rather than buying multiple copies of the same title. They can also consider purchasing bundles or deals on Xbox accessories and merchandise, which can often provide significant savings. Furthermore, Microsoft's own subscription service, Xbox Game Pass, offers access to a vast library of games for a flat monthly fee, making it an attractive option for gamers looking to save money.

In conclusion, the price hikes on the Xbox have left many gamers reeling. While the reasons behind these increases are understandable, they still come as a shock to consumers who were expecting more affordable options from Microsoft's struggling console. As the gaming market continues to evolve and grow, it remains to be seen whether the Xbox will continue to remain a viable option for gamers looking for a premium experience.

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